Specifications include, but are not limited to: 1. Recruiting, training, supporting, coordination and managing over 150 survey volunteers, Quarter 1 and Quarter 2. (With generous assistance from the University of California Master Gardener statewide office and University of California County Coordinators). 2. Managing the collection of survey data submitted by volunteers online and preparing this data for statistical analysis (conducted by independent statistical consultants). 3. Producing annual Spring Nursery Survey deliverables, including survey report, fact sheet, and related survey results collateral. Working with professional analytics consultants each year to draft the survey report and text for the fact sheet. 4. Creating and distributing quarterly educational newsletter to PlantRight constituents, by group (growers, retail garden centers, survey volunteers, ‘elevating the brand’ allies). 5. Leading PlantRight's annual plant list update process, including development of a list of candidate plants to include in the survey, preparing, and sharing survey results with an external group of advisors (including plant scientists, botanists, and industry experts). This usually entails three to four conference calls per year. Contract manager shall inform contractor of meeting times and locations in advance. 6. Updating PlantRight.org website as needed, based on survey and plant list activities each year. 7. Keeping key accounts and allied organizations up to date on new content – especially the annual plant list of priority invasives and suggested alternatives, by no less than annual emails and/or personal calls to follow-up with said content.
