II. Objective The Latino UsCC subcommittee has identified the need for increased awareness and knowledge of mental illness signs and symptoms as well as improved access to mental health services for the Latino communities in Los Angeles County where a high concentration of the Latino community members reside or are deemed important by the Latino UsCC subcommittee. This Wellness Outreach Project seeks to increase mental health awareness and education to the Latino communities in Los Angeles County, which are significantly underserved by the public mental health system. III. Purpose Consultant will be contracted to develop and implement a Wellness Outreach Project targeting Latino Community members all around Los Angeles County. Contractor will need to work with the Latino UsCC subcommittee to develop an outreach plan that meets the needs of the community. Once the project is awarded, the contractor will meet with the Latino UsCC subcommittee at the next month’s meeting and the contractor will obtain input from the Latino UsCC subcommittee for collaboration on planning for the outreach projects. Outreach plans will need to be discussed with the Latino UsCC Subcommittee to determine what kinds of outreach materials are needed, (swag, brochures, flyers, etc.) how many events, what size and type of culturally based outreach events to conduct, and in what locations. The project will include a half-day inperson event, reaching a minimum of 100 unduplicated Latino participants, with 2, 2-hour seminars and 3 cultural activities engaging 15-20 unduplicated participants. IV. Deliverables: 1. Flyer/Promotional Materials for Participant Recruitment A. The Facilitator must develop accessible flyers and/or other promotional materials to outreach to at least 100 participants during outreach events over the course of the project. B. Consultant must conduct ongoing advertisements for the Latino Outreach events, activities in different service areas where the target population resides. The advertisements can be conducted or disseminated in person and/or virtually, in appropriate languages C. Virtual and in person advertisements of the Latino Outreach events must include flyers, posters, brochures, handouts in English, Spanish, and other indigenous languages deemed appropriate by the subcommittee. All the flyers, posters, brochures, handouts can be posted online (i.e. Facebook, Instagram, YouTube, etc.) All flyers must include information on where and how to access mental health services. D. Flyers and/or other promotional materials should include time, date, location where the Latino Wellness Outreach activities will be held. E. Any flyers and/or other promotional materials must include a copy of the LACDMH logo, the Latino UsCC logo, and the MHSA logo F. The flyers and/or other promotional materials including those utilizing social media platforms must be submitted to LACDMH for approval prior to implementation. G. The flyers and/or other promotional materials are the property of LACDMH. i. All social media posts must include information on where and how to access mental health services. ii. The LACDMH 24/7 Help Line must be included in every social media post (LACDMH 24/7 Help Line 800-854-7771), and the 988 Lifeline. iii. The Facilitator shall be solely liable and responsible for any and all social media posts. The Facilitator shall indemnify and hold harmless the County from and against any liabilities and costs arising from, connected with, or related to social media posts as part of this project.
