• Discovery and strategy sessions with PID leadership, staff, and our communications consultant • Development of a full brand identity, including: o Logo, tagline, fonts, colors, visual style o Key messaging and tone • Creation of a comprehensive publication guide to support clear, consistent communication across: o Reports, letters, presentations, newsletters, digital platforms o Social media and website assets • Design consultation for brand rollout across: o Employee uniforms o Fleet vehicles/truck logos and signage o Facility signage, printed collateral, and public displays • Development of a brand style guide and templates for internal use • Assistance with staff training, rollout strategy, and public introduction of the new brand
