RFP-Video-2020-10 - WEBSITE VIDEO SERVICES: FROM THE TOWN OF CASTLE ROCK

The Town requests proposals for parties to provide professional video services in 2021 for up to 75 videos, generally between 30 seconds and three minutes long (some videos may exceed three minutes in length). The selected candidate will be expected to perform the following scope of work:

• Consult with the Town regarding goals and objectives for each specific video.
  • The Town will provide a list of video ideas at the beginning of the contract year.
  • The Town and the candidate will create videos according to an agreed-upon production and shooting schedule
  • Upon request, the candidate will attend events for b-roll to be used in videos produced at a later date.
  • The candidate will attend at least one production/brainstorming meeting with the Town per month
• The candidate and the Town will work together to provide scripts. In most cases, the candidate will take the lead in writing scripts and VO/standups. Scripts will be based on a detailed outline generated by the Town, which may include the message of the video and facts/talking points
• The Town will review scripts, make edits and provide final approvals prior to production of the video
• The candidate may also be asked to create videos without a script. These will reflect a simple subject such as, but not limited to, holidays, living in Castle Rock, and events
• The candidate will create all video graphics deemed necessary including, but not limited to, show open, maps, lower thirds, full and half CGs and OTSs.
• The candidate will conduct interviews with Town staff, and other subjects, from start to finish. This includes, but is not limited to, interview questions, scheduling, set up/break down, lighting, video shooting and editing.
• The candidate will edit the complete video from start to finish. This includes sound mixing, graphics, VOs, b-roll, etc.
• The candidate may be asked to conduct a casting search to identify on-camera talent (male and or female) for performance in selected videos. The Town will have final approval of all talent, including wardrobe
• All videos must be broadcast quality and meet HD requirements
• Final videos will be submitted to the Town in MP4 formats. Additional formats may also be required including MPEG-2 Transport Stream wrapper for broadcast on Channel 22.
• The Town reserves the right to request raw footage of all b-roll and interviews shot for the purposes of this project. That video may be used for additional projects without notification to the candidate.