Request for Proposals (RFP 25-08-PI) solicits proposals from eligible media entities with experience creating content for distribution via a statewide multi-media campaign to in-crease public biosecurity awareness for the prevention, control and mitigation of pests into the state (PUBLICAWARE2024). Priority will be given to eligible entities that have experience creating content to be distributed via radio, television, print and digital channels. Additionally, priority will be given to proposals that include at least one innovative activity to create public awareness such as, but not limited to: fairs, contests, workshops, or tours. To achieve this goal, the HDOA announces the availability of approximately $250,000 in general funds for this Biosecurity Project. PUBLICAWARE2024 will consider proposals with clear objectives and measurable outcomes that support achieving the objectives, and a process/method of data collection to show the measurable outcomes were met. HDOA will administer a competitive process to award funds and provide oversight to moni-tor the projects. The primary goal of PUBLICAWARE2024 is to create content to be distrib-uted via radio, television, print and digital channels with measurable outcomes demonstrat-ed via a process of data collection that shows the objectives of the multi-media campaign were met.