Specifications include, but are not limited to: We desire a new website solution that supports these goals: ● GOAL 1: Provide clear communication and transparency through a streamlined navigation and meaningful content that prioritizes our primary audiences (see 2.2). ● GOAL 2: Tell the District’s story through key brand messages, imagery and a news blog function to help parents and staff understand why they should choose the District and help community members see the impact of their tax dollars. ● GOAL 3: Improve the user and administrator experience by bringing our 19 school sites, referendum projects site and ancillary initiatives under the umbrella of the main District site. ● GOAL 4: Standardize and improve school-to-parent communication through an app, mobile school site or other solution.