1.4 Summary Scope of Work 1.4.1 Background Information The Indiana Department of Health Tobacco Prevention and Cessation Program’s vision is an Indiana where all are free from tobacco addiction and exposure to commercial tobacco products. Since 2000, Indiana’s Tobacco Prevention and Cessation program has developed and implemented strategic plans every five years. The 2025 Plan is the fifth five-year strategic plan for Indiana tobacco control and the 2030 plan will be developed in 2025. The Indiana Department of Health Tobacco Prevention and Cessation Program’s vision is an Indiana where all are free from tobacco addiction and exposure to commercial tobacco products The Indiana Commercial Tobacco Prevention and Cessation program and the Strategic Plan implements evidence-based interventions. The approach also relies on The Guide to Community Preventive Services for Tobacco Control Programs and the numerous Surgeon General’s Report on Tobacco, which provides evidence on the effectiveness of interventions within three areas of tobacco use prevention and control: 1) Preventing tobacco product use initiation; 2) Increasing cessation; and 3) Reducing exposure to secondhand smoke. Individual components must work together to produce the synergistic effects of a comprehensive tobacco control program, which include: • State and Community-based programs • Cessation interventions, including the Indiana Tobacco Quitline (Quit Now Indiana) • Health Communications • Evaluation and surveillance • Infrastructure, administration, and management This RFP focuses on the evaluation and surveillance component. A comprehensive tobacco control program must have a strong evaluation component to measure program achievement, improve program operations, manage program resources, ensure funds are utilized effectively, and demonstrate accountability to policymakers and other stakeholders. Program evaluation is conducted in two ways: Surveillance and Evaluation research. Surveillance is the monitoring of tobacco-related behaviors, attitudes, and health outcomes in which data is collected on a routine basis. Evaluation research employs surveys or data collection systems specifically designed to measure specific program activities. Program evaluation builds upon surveillance systems by linking statewide and local program efforts to progress in achieving intermediate and primary outcome objectives.