RFP-CS-PA0809 - Wayfinding & Cultural Tourism Consultant

Summary of Specifications:
The City of Ferndale, Michigan, is requesting proposals for planning and design services from a select group of firms with proven expertise in community branding and wayfinding. The proposal will highlight how the firm can assist the city in developing a wayfinding signage system for the downtown area that can further be introduced to the entire city. This project includes the design and installation of a pedestrian and vehicular wayfinding system to direct visitors to the downtown area and its cultural attractions and assets from major transportation arteries, as well as to help them navigate through the downtown to easily find specific destinations. The desired wayfinding system will include a comprehensive array of signs with consistent downtown brand that can be extended to marketing materials and downtown events.