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Basic Information

Reference Number

0000354507

Issuing Organization

Mid Michigan College

Solicitation Type

RFP - Request for Proposal (Formal)

Solicitation Number

2020-RFP_F-0000000013

Title

Digital Advertising Services

Source ID

PU.AC.USA.1636207.C11194651

Details

Location

United States, Michigan, Clare County

Delivery Point

1375 S. Clare Ave
Harrison, Michigan
United States 48625

Purchase Type

Term: 09/01/2024 12:00 AM EDT - 06/30/2025 12:00 AM EDT

Piggyback Contract

Description

Mid Michigan College seeks an experienced digital marketing firm to plan, strategize, and execute various types of digital marketing campaigns within an assigned budget on behalf of the College. This includes paid search, display, social media, and OTT/streaming video campaigns as well as geo-targeted campaigns based on lists provided by the College to the vendor. Vendors should provide creative development, regular reporting, and dashboard access for the College’s marketing team as well.

Dates

Publication

06/04/2024 03:44 PM EDT

Bid Intent

Optional

Bid Intent Deadline

06/26/2024 02:00 PM EDT

Question Acceptance Deadline

06/13/2024 02:00 PM EDT

Questions are submitted online

Yes

Closing Date

06/27/2024 02:00 PM EDT

Other

06/20/2024 02:00 PM EDT

Contact Information

Dennis Adler

989-386-6654

purchasing@midmich.edu

Meghan Keen

989-386-6622 ext. 579

mckeen@midmich.edu

Buyer Preferences, Guidelines & Requirements

General Requirements

- Insurance Required

Award Requirements

- All or None Award

Pre-Bidding Events

Event Type

Question Responses Issued

Attendance

Recommended

Event date

06/20/2024 02:00 PM EDT

Location

Online

Event Note

A response to questions submitted will be published.
See more

Bid Submission Process

Bid Submission Type

Electronic Bid Submission

Pricing

Lump sum

Bid Documents List

Item Name	Description	Mandatory	Limited to 1 file
Bid Documents	Documents defining the proposal	No	No
No entries

Additional Bidding Instructions

Proposals received after Thursday, June 27 at 2:00 PM EDT, may not be considered. The proposal must contain contact information and the signature of a duly authorized officer or agent of the company submitting the proposal.
The price you quote should be all inclusive.