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Basic Information

Reference Number

0000378422

Issuing Organization

Regional Transit Authority of Southeast Michigan

Solicitation Type

RFP - Request for Proposal (Formal)

Solicitation Number

2025-002

Title

Marketing Campaign for Detroit Air Xpress (DAX)

Source ID

PU.AG.USA.704865.C18456201

Details

Location

United States, Michigan, Wayne County

Purchase Type

Duration: 6 months

Piggyback Contract

Description

The Regional Transit Authority of Southeast Michigan (RTA) invites proposals from qualified firms to develop and execute a targeted short-term marketing campaign to boost ridership on the Detroit Air Xpress (DAX) service. This contract will span approximately six months, concluding on September 30, 2025.

Dates

Publication

03/03/2025 11:48 AM EST

Question Acceptance Deadline

03/12/2025 12:00 PM EDT

Questions are submitted online

Closing Date

03/20/2025 03:00 PM EDT

Contact Information

Travis Grubb

313-207-3463

tgrubb@rtamichigan.org

Bid Submission Process

Bid Submission Type

Electronic Bid Submission

Envelope 1 - Identity & Proposal

Pricing

No pricing in this envelope

Bid Documents List

Item Name	Description	Mandatory	Limited to 1 file
Bid Documents	Documents defining the proposal	Yes	No
No entries

Additional Bidding Instructions

Submit information only on your firm's identity, relevant experience, proposed marketing approach and strategy, and project management and coordination. All pricing and price-related factors must be submitted separately from the technical proposal.

Envelope 2 - Pricing

Pricing

In attached document

Bid Documents List

Item Name	Description	Mandatory	Limited to 1 file
Bid Documents	Documents defining the proposal	Yes	No
No entries

Additional Bidding Instructions

Submit all price and price-related factors here.