PARKS AND RECREATION MEDIA The contractor must understand that the scope of work is fluid and may require adjustments as projects evolve. They will work closely with the Norman Parks and Recreation Department to adapt to these changes. • Client Relations: Designate a day-to-day contact person who will manage communications with designers, event planners, and other stakeholders, acting as a consistent point of contact from concept to completion. • Graphic & Digital Marketing: Develop social media graphics, manage event postings, distribute monthly email newsletters, and design print and digital marketing materials. • Print Marketing: Coordinate direct mail campaigns, design event and employee apparel, provide photography services, and handle signage and printed advertisements. • Fundraising Assistance: Provide strategies to support fundraising initiatives. • Additional Tasks: Undertake any additional assignments as assigned. WESTWOOD PARK The contractor will support the Westwood Family Aquatic Center, Westwood Golf, The Turn, and Westwood Tennis with tailored advertising services. Responsibilities include: • Social Media Management: Create and schedule posts, graphics, and events. • Email Newsletters: Manage and distribute email communications. • Advertising and Promotions: Design ads for local publications and assist with promotional events. • Event Photography and Merchandise: Capture event photos and manage merchandise and staff apparel. • Facility and Tournament Support: Assist with facility signage, golf tournament promotions, and social media for sports programs. • Reporting and Consultation: Provide performance reports and be available for consultation. YOUNG FAMILY ATHLETIC CENTER The contractor will focus on increasing community engagement, promoting events, and enhancing brand awareness for YFAC. • Strategic Consulting: Offer guidance to enhance marketing efforts. • Video Production & Graphic Design: Produce videos and graphics for various platforms. • Social Media & Website Management: Handle social media accounts and update the website. • Print and Digital Advertising: Coordinate print materials, signage, and promotional items. • Email & Radio Marketing: Distribute newsletters and create radio advertisements. • Additional Marketing Support: Maintain and update marketing collateral and merchandise.
