Specifications include, but are not limited to: 1. The Respondent shall clearly outline in its response to the Kentucky Horse Park if the Sponsorship Fee shall be paid in cash, or in cash plus in-kind product/services. If the Respondent elects to pay with cash plus in-kind product/services, the products/services offered must satisfy a particular need of the Kentucky Horse Park as defined in KRS 45A.097 (4) (a). The Kentucky Horse Park shall be solely responsible for determining if the proposed in-kind products/services satisfy this requirement. 2. The following benefits that will be made to the successful Respondent: a. Branding at the Show Office to include: i. Four (4) exterior signs (size = 4’ x 6’) noting sponsorship ii. The opportunity to place two (2) company informational signs inside the Show Office (one in each section) b. Promotional fliers may be placed in Show Office for all events (sponsor to provide) c. Respondent will be able to state in its promotional materials (printed or electronic) that sponsor is a “Sponsor of the Kentucky Horse Park Show Office.” Respondent understands it cannot claim to be an “official sponsor” pursuant to KRS 45A.097, which prohibits such verbiage or an endorsement by the Commonwealth of Kentucky d. KHP will recognize sponsor on KHP website with a live link to the Respondents website e. KHP will allow Respondent to occasionally host educational opportunities for KHP employees and/or visitors at mutually agreeable times and places on KHP grounds. f. KHP will allow Respondent to purchase discounted meeting space in the Club Lounge in the Covered Arena, South Theatre in Visitor’s Center, or Hospitality Tower at Rolex Stadium at 25% (twenty-five percent) off space, up to 1 (one) time per year. g. Included on digital round-about sign as “Proud Sponsor of Show Office.” (Excludes week of Land Rover Kentucky Three-Day Event. a. Annual KHP General Admission passes (not to exceed 10) b. Two (2) social media posts by KHP each year during the term of this agreement. c. Other advertising opportunities as mutually agreed.
