New Mexico State University (NMSU) Procurement Services has issued this Request for Proposal (RFP) to engage qualified vendors to formulate and implement; undergraduate enrollment marketing services from search to enrollment engaging high school students and their families as well as undergraduate transfer students. Services must include, but is not limited to, strategic lead acquisition, inquiry generation, application generation, enrollment and marketing services through print, email, text and digital marketing to support NMSU’s undergraduate freshmen and transfer student enrollment goals; facilitate communications and manage the prospect through enrollment stages to support recruitment of high school sophomores, juniors, seniors and community college students for the NMSU Las Cruces campus.
