The Texas Department of Agriculture (TDA or Department), an agency of the State of Texas, issues this REQUEST FOR PROPOSAL (RFP) to solicit Proposals from qualified vendors for responsible production of advertising, marketing, and promotional materials, including but not limited to, collateral, website graphics and design, presentations, photographs, graphic design, illustrations, filming, editing, equipment rentals, display materials, and brochures, as required, to meet TDA’s as-needed performance requirements. The firm will need to provide advertising marketing, social media marketing, production services, brand development, event planning and management. Respondent will be required to provide TDA with the deliverables as specified in this RFP and as agreed upon under any contract(s) resulting from this solicitation, as described in this Section II and in this solicitation. TDA’s objective is to obtain the services that represent the best value for TDA and the State of Texas, according to the terms and conditions of this solicitation.