Specifications include, but are not limited to: A contract resulting from this RFO may include, but not limited to, the following types of Services Categories: • Website Design: The creation and arrangement of web pages that in turn make up a website. For typical websites, the basic aspects of design are: Content: The information on the site that is easy to use, understandable, relevant to the customer, and targets the customer’s audience with appropriate information. Usability: Ease of use in regard to interface and navigation. Ability to anticipate, but not limited to, desktop, laptop, tablet, and mobile usage. Appearance: Content with graphics and text that is consistent, professional, appealing, accessible, and relevant. Visibility: A site that is easy to find via most major search engines. Search Engine Optimization (SEO) website design: capable and not limited to desktop, laptop, tablet and Mobile-friendly SEO. • Website Development: The non-design aspects of building websites (e.g. writing markup and coding). Web development can range from developing the simplest static single page of plain text to the most complex web-based Internet applications or electronics businesses, Realtime notification, Live Support, Mobile-friendly and Search Engine Optimization (SEO) friendly website. • Domain Name System (DNS) Management: DNS Management includes DNS registration, transfers, renewals, and IP mapping. • Business Analysis Services: These services include, but are not limited to website traffic analysis, integration of Interactive maps, Real-time Information, Integration Analytics tool to collect Customer Experience and Personalization Engine, track user behaviors, analyzes information Capabilities, website marketing tool, etc.