2021-5 - Media Strategist for ARPA Planning and Buying RFP (MSPB-A2021)

DESC oversees eight (8) Detroit Michigan Works! One-Stop Service Centers and contracts with qualified entities to provide workforce development services to job seekers and employers. Locally, the Michigan Works! One-Stop Service Centers are branded as Detroit at Work Career Centers.  DESC is also a proud member of the American Job Center network.
In February 2017, the Mayor’s Office of Workforce Development and DESC launched Detroit at Work to build Detroit’s talent pool, create an opportunity for Detroiters, and give employers access to a demand-driven talent pipeline. Detroit at Work offers residents and employers a simplified brand to serve as the umbrella for all City of Detroit workforce development efforts. This includes the employment and training programs administered by DESC.

DESC is seeking proposals from qualified individuals and/or firms to provide as needed Media Planning and Buying Services for the Detroit Employment Solutions Corporation (DESC), and contracted organizations performing employment and training services on behalf of DESC or its stakeholders. 

DESC plans to award one (1) contract for requested services as detailed in this RFP.  A contract resulting from an award of this RFP will specifically be for planning and buying of media using funding made available under the American Rescue Plan Act (ARPA) of 2021.