The County of Orange (“County”), by and through its Tourism Office (“OCT”) is seeking proposals from qualified, innovative and experienced graphic design and development firms to plan, create and execute a redesign of the Orange County Tourism Travel Guide (“Project”). OCT is the County’s official tourism promotion department with a mission of strengthening the County’s local economy by promoting, marketing, and supporting recreation and tourism, attracting year-round overnight visitors and showcasing the County as a unique and premier travel destination.
The purpose of the Travel Guide (also referred to as the “Guide”) is to showcase what the County has to offer and convince potential visitors to come and spend quality time in Orange County. The intent is to tell the visitor what sets the County apart from other destinations. The Guide is the County’s primary publication for potential and actual visitors, families, couples, multigenerational, corporate groups/meeting/conference planners, and attendees.
The role of the successful offeror awarded a contract hereunder will be to promote the County through a redesign of the current Guide to reflect the County as a whole and its newly rebranded OCT in an attractive, sleek and vibrant manner.
The qualified offerors will deliver fixed price proposals based on an hourly rate to design the 2025 Travel Guide. This RFP does not include printing of the Guide.
